AUGUSTA, GA. – When marketing a children’s camp, it’s important for parents to understand the experience their children will have during the time they entrust them to us. Parents want to feel good about the place their child spends 30 … Continue reading
People respect someone who is very good at their job. But they love someone they find to be authentic. In the stiff competition for students, people want to be inspired. Dr. Zach Kelehear distinct personality lends well to a form … Continue reading
Worked closely with the dean of the college of education to determine research-based talking points and a strategy for getting coverage in “The Augusta Chronicle.” The “Chronicle” is the daily newspaper of Augusta, Ga., with a daily circulation of 55,444 and a … Continue reading
Reached out to magazine representing the most powerful neighborhood in the city (sort of D.C.’s Georgetown neighborhood for Augusta) for an introduction of the new dean to entrenched local tastemakers with deep, generational ties to the community.
Worked diligently to establish relationships with area media, and to familiarize members of the media with special topics on which College of Education faculty could speak and add value to the reporting they offered their readers, listeners, and viewers. WAGT … Continue reading
The Huffington Post has a total digital population of 79M monthly unique visitors. It is the first online news outlet to win a Pulitzer Prize. Its parenting imprint, HuffPost Parents, features personal stories written by moms and dads, celebrates hilarious moments … Continue reading
This story was the result of a media alert and follow-up phone calls that the university sent out – along with follow-up reminders directly from me. Click the video below to view the story. In attendance were: two county commissioners, a … Continue reading
AUGUSTA, GA – This story was a quick post to our news blog, that we intended to send out as a press release once we were able to identify all of the Teacher of the Year candidates who were Georgia … Continue reading
This story arose from a press release that I authored, and that the university sent out to local media. WJBF (110,00 unique visitors a month) picked up the story and ran with it.
This story was inspired by a presentation I developed for the Dean of the College of Education. It was given before a group of alumni board members, one of whom was impressed enough to use his connections to contact the … Continue reading